Inside the Briefcase

As the Network Changes, Engineers Are Embracing the DevOps Model

As the Network Changes, Engineers Are Embracing the DevOps Model

Businesses that have embraced digital transformation with a clear...

The 5 Most Common Application Bottlenecks

The 5 Most Common Application Bottlenecks

Application bottlenecks can lead an otherwise functional computer or...

How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

Transformation on a Global Scale

Transformation on a Global Scale

Necessity may be the mother of invention, but it’s...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

7 Lessons from visionary Context Marketers

January 9, 2017 No Comments

Customers are tired of brand interactions that don’t take into account their needs, wants, and desires. Providing content that really hits the mark—every time—requires marketers to develop a whole new mindset. One that begins and ends with the customer journey and the technology needed to support it.

Download the eBook “7 Lessons from visionary Context Marketers” and learn how you can:

    • * Use the data you already have to bring context into your marketing
    • * Follow the Context Marketing leaders at Danone-Nutricia, L’Oréal Redken, and Mizuno USA
    • * Turn greater customer insight into context-driven experiences

It’s time to start treating your customers like the kings they are—by delivering relevant, contextual content, in real time, across all channels.

Get started today by downloading this eBook.

APPLICATION INTEGRATION, Featured White Papers

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