Inside the Briefcase

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

with Srivats Ramaswami, 42Q
In this interview, Srivats Ramaswami,...

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

with Sander Barens, Expereo
In this interview, Sander Barens...

IT Briefcase Exclusive Interview: The Tipping Point – When Things Changed for Cloud Computing

IT Briefcase Exclusive Interview: The Tipping Point – When Things Changed for Cloud Computing

with Shawn Moore, Solodev
In this interview, Shawn Moore,...

Driving Better Outcomes through Workforce Analytics Webcast

Driving Better Outcomes through Workforce Analytics Webcast

Find out what’s really going on in your business...

Legacy Modernization: Look to the Cloud and Open Systems

Legacy Modernization: Look to the Cloud and Open Systems

On the surface, mainframe architecture seems relatively simple: A...

7 Lessons from visionary Context Marketers

January 9, 2017 No Comments

Customers are tired of brand interactions that don’t take into account their needs, wants, and desires. Providing content that really hits the mark—every time—requires marketers to develop a whole new mindset. One that begins and ends with the customer journey and the technology needed to support it.

Download the eBook “7 Lessons from visionary Context Marketers” and learn how you can:

    • * Use the data you already have to bring context into your marketing
    • * Follow the Context Marketing leaders at Danone-Nutricia, L’Oréal Redken, and Mizuno USA
    • * Turn greater customer insight into context-driven experiences

It’s time to start treating your customers like the kings they are—by delivering relevant, contextual content, in real time, across all channels.

Get started today by downloading this eBook.

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