Inside the Briefcase

2016 APM Reference Guide: Application Performance Monitoring

2016 APM Reference Guide: Application Performance Monitoring

IT Briefcase Analyst Report
This product guide allows you to...

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

with Mike Martin, nfrastructure
In this interview, Mike Martin,...

Unleash the Power of Global Content

Unleash the Power of Global Content

globeYour business depends on pushing accurate and dynamic content...

Clicking Away Your Right to Privacy

Clicking Away Your Right to Privacy

Before using any standard Internet service provider for e-mail...

Top Questions to Ask Before Implementing VoIP

Top Questions to Ask Before Implementing VoIP

Thinking about a move away from traditional phone lines...

Defining CRM

August 19, 2011 No Comments

Perhaps in no other industry are acronyms bandied about as in technology, especially business technology. CRM is one such widely-used acronym that stands for Customer Relationship Management. Mention CRM and many listeners’ eyes will glaze over with boredom-but that’s probably because they don’t really understand what it is. Actually, CRM is a strategic business tool that helps companies streamline their business processes especially with sales and marketing and can increase revenue by attracting and retaining customers and shortening the time it takes to close a sales deal. If you’re not interested in all of that, you’re probably not that serious about your business.

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