Energy Efficient Data Center Technologies to Represent 28% of Total Market Investment by 2015

By Pike Research

The energy costs of information technology (IT) are becoming increasingly visible for enterprises in a variety of industries. In the past, energy consumption was not seen as a priority issue in the data center and the split of responsibilities between IT and facilities organizations within the enterprise made it easy to skirt the issue of energy efficiency. However, according to a recent report from Pike Research, this dynamic is changing quickly, and the cleantech market intelligence firm forecasts that by 2015, global investment in energy efficient data center technologies will represent 28% of the $150 billion data center infrastructure market.

“The green data center has evolved in response to concern over energy use, but it is also connected to the broader transformation that data centers are undergoing,” says senior analyst Eric Woods. “Data centers of the future will be more energy efficient, more adaptable to new business needs and new technology opportunities, and virtualized to ensure optimal use of IT resources, space, and energy.”
As part of its analysis, Pike Research has identified seven key trends that are shaping the future of the green data center:

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