Inside the Briefcase

2016 APM Reference Guide: Application Performance Monitoring

2016 APM Reference Guide: Application Performance Monitoring

IT Briefcase Analyst Report
This product guide allows you to...

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

with Mike Martin, nfrastructure
In this interview, Mike Martin,...

Unleash the Power of Global Content

Unleash the Power of Global Content

globeYour business depends on pushing accurate and dynamic content...

Clicking Away Your Right to Privacy

Clicking Away Your Right to Privacy

Before using any standard Internet service provider for e-mail...

Top Questions to Ask Before Implementing VoIP

Top Questions to Ask Before Implementing VoIP

Thinking about a move away from traditional phone lines...

Facebook Kicks Off A Weak Green Offensive

November 5, 2010 No Comments

Facebook has been repeatedly called out for not doing enough to promote renewable energy for its new data center, so what is the massive social network doing with this public relations dilemma? Launching its own Facebook page and joining groups to demonstrate its green cred, of course.

So, the Green on Facebook page is supposed to be one of its offensive moves (or defensive, depending on your perspective) to show it does care about the environment. The page has been featuring mostly news articles about green business practices and public-funded programs, with a few zany posts about making costumes out of recycled fabric and eco-friendly makeup for Halloween. It also featured a story about Facebook’s own use of a technology to cool its servers at one of its data centers in Silicon Valley in order to cut electricity costs.

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