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IT Briefcase Exclusive Interview: The Tipping Point – When Things Changed for Cloud Computing

IT Briefcase Exclusive Interview: The Tipping Point – When Things Changed for Cloud Computing

with Shawn Moore, Solodev
In this interview, Shawn Moore,...

Driving Better Outcomes through Workforce Analytics Webcast

Driving Better Outcomes through Workforce Analytics Webcast

Find out what’s really going on in your business...

Legacy Modernization: Look to the Cloud and Open Systems

Legacy Modernization: Look to the Cloud and Open Systems

On the surface, mainframe architecture seems relatively simple: A...

Still keeping your hybrid power systems indoors?  It’s time for change.

Still keeping your hybrid power systems indoors? It’s time for change.

Mobile telecommunications network equipment is expected to work without...

As the Network Changes, Engineers Are Embracing the DevOps Model

As the Network Changes, Engineers Are Embracing the DevOps Model

Businesses that have embraced digital transformation with a clear...

Facebook Kicks Off A Weak Green Offensive

November 5, 2010 No Comments

Facebook has been repeatedly called out for not doing enough to promote renewable energy for its new data center, so what is the massive social network doing with this public relations dilemma? Launching its own Facebook page and joining groups to demonstrate its green cred, of course.

So, the Green on Facebook page is supposed to be one of its offensive moves (or defensive, depending on your perspective) to show it does care about the environment. The page has been featuring mostly news articles about green business practices and public-funded programs, with a few zany posts about making costumes out of recycled fabric and eco-friendly makeup for Halloween. It also featured a story about Facebook’s own use of a technology to cool its servers at one of its data centers in Silicon Valley in order to cut electricity costs.

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