Google: Green energy attracts IT investments

October 13, 2010 No Comments

Google this week announced plans to invest in a $5bn project to build an underwater transmission network that will transport electricity from wind farms off the Mid-Atlantic coast to homes in the US.

Investing in green energy and green technology has an increasing logic for companies like Google, Amazon and Microsoft, as they move to show their green credentials and offset the impact of the large amounts of power and water that are used running vast servers centres at secret locations around the world. As well as housing servers for their own use, many of these data centres are increasingly being used to rent out server capacity to other companies.

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