Is Virtualization Bringing Focus to the SMB Market?

SOURCE:  Virtualization Online Community

The mid-market has long been an underserved segment by the Business Communications industry. These businesses typically have more sophisticated needs than those in the small-business space but lack the resources and IT infrastructure to support true enterprise-grade solutions. While, as reported in the IntelliCom Market Performance Dashboard, more than 28% of global call control platform user seats shipped last year were to organizations with between 251 and 1,000 users, this segment has typically fallen into a no man’s land served not particular well by either the dedicated small-business or large-enterprise product organizations that most mainstream providers structure their portfolios around.

The growing industry momentum behind software-based solution packaging may be beginning to change that, however. We have witnessed rapid growth in support for virtualization within the voice and UC product suites of most leading providers over the past 18 months.

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