Inside the Briefcase

The 5 Most Common Application Bottlenecks

The 5 Most Common Application Bottlenecks

Application bottlenecks can lead an otherwise functional computer or...

How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

Transformation on a Global Scale

Transformation on a Global Scale

Necessity may be the mother of invention, but it’s...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

6 Marketing Strategies for Your Small Business

6 Marketing Strategies for Your Small Business

One of the main problems facing small businesses is...

Reflections on CRM in 2011

January 2, 2012 No Comments

SOURCE: Customer THINK

It’s been an interesting year on the CRM vendor front. Salesforce.com alone ensured it would never be a dull 2011. It felt like hardly a week went by without them buying another company.  Acquisitions included Heroku, Dimdim, Assistly, Model Metrics, Radian6, and Rypple. They clearly have a bold vision of the future and it’s going to be interesting in 2012 to see if they can harness these acquisitions and break out from their traditional CRM roots.

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