Inside the Briefcase

How to align your visual brand guidelines and create consistently on-brand content

How to align your visual brand guidelines and create consistently on-brand content

In this ebook, we’ll explore the various themes leading...

Your B2B Content Strategy in 2017: How To Think Like A Movie Studio + 6 Other Tactics

Your B2B Content Strategy in 2017: How To Think Like A Movie Studio + 6 Other Tactics

Jon Lombardo, Creative Lead, LinkedIn, reveals in this presentation...

2017 State of Technology Training

2017 State of Technology Training

Pluralsight recently completed an in-depth survey of 300 enterprises...

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

with Srivats Ramaswami, 42Q
In this interview, Srivats Ramaswami,...

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

with Sander Barens, Expereo
In this interview, Sander Barens...

Salesforce Irons it Out: 21st Century Social Enterprise Certified

June 15, 2011 No Comments

Blog by Paul Greenberg

Like any technology company – any company for that matter – salesforce.com has an agenda that they are pursuing and they drive their agenda by making business decisions along the way that are designed to benefit their company, their shareholders and their other stakeholders – a broad and fuzzy term for something defined differently from company to company.

But, one thing about salesforce.com that has always been more than impressive is that they treat their own vision as more than just marketing fluff. To them it’s a true vision to be realized and to be planned for and executed on.  The vision is what a vision is meant to be – a future state of the company that is effected by putting into action all the pieces that it needs to work.

Read more…

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