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Samsung and Qualcomm form Alliance for Wireless Power

May 8, 2012 No Comments

Samsung and Qualcomm take on Wireless Power Consortium

Samsung and Qualcomm have formed the Alliance for Wireless Power (A4WP) in order to mount a challenge to Qi’s Wireless Power Consortium. The move may result in a battle analogous to Sony’s battle with Toshiba over the Blu-ray and HD-DVD formats as one side seeks to establish its technology as the international standard. The Wireless Power Consortium, however, will present a formidable opponent — it already has over 100 companies on its list of members, including heavy-weights like Energizer, HTC, Huawei, LG, Panasonic, Philips, Sony, Texas Instruments and Toshiba.

The new A4WP group is aiming to promote global standardization of wireless power transfer technology that offers what it calls ‘spatial freedom.’ It also aims to develop all the associated testing, compliance and certification in order to establish a ‘worldwide wireless power technology ecosystem’ for consumer electronic devices. Products it is targeting include electrical devices in cars, on tabletops and for multiple devices simultaneously including tablets, smartphones and Bluetooth headsets.

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