Social CRM and positive disruption

August 22, 2011 No Comments

Disruption to traditional (or transactional) CRM, caused by social business technologies, was among key themes discussed at the recent CRM Evolution 2011 conference. The panel I moderated, called Disruption and the Lean, Mean CRM Machine, offered advice to help software vendors and enterprise buyers navigate the changing CRM landscape.

Click here to read more of Michael Krigsman’s blog post

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