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Ironclad SaaS Security for Cloud-Forward Enterprises

Ironclad SaaS Security for Cloud-Forward Enterprises

The 2015 Anthem data breach was the result of...

The Key Benefits of Using Social Media for Business

The Key Benefits of Using Social Media for Business

Worldwide, there are more than 2.6 billion social media...

Gartner IT Sourcing, Procurement, Vendor and Asset Management Summit 2018, September 5 – 7, in Orlando, FL

Gartner IT Sourcing, Procurement, Vendor and Asset Management Summit 2018, September 5 – 7, in Orlando, FL

Register with code GARTITB and save $350 off the...

Infographic: The Three Pillars of Digital Identity: Trust, Consent, Knowledge

Infographic: The Three Pillars of Digital Identity: Trust, Consent, Knowledge

8,434 adults were surveyed to gauge consumer awareness of...

FICO Scales with Oracle Cloud

FICO Scales with Oracle Cloud

Doug Clare, Vice President at FICO, describes how Oracle...

Social CRM Is Making Massive Strides

June 15, 2012 No Comments

SOURCE:  IBM

With each passing year, customer relations management (CRM) software gets closer and closer to full integration with social media. The end result would be a platform that allows companies to have a complete understanding and almost complete control over its customer interactions through the social space. While the world isn’t quite there yet, recent moves by Salesforce, Oracle and Marketwire should let midsize firms know that the time to invest in social CRM is now.

Read More on Midsize Insider, an IBM Company

News, SOCIAL BUSINESS

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