Inside the Briefcase

How to Best Utilise Analytics in all its Forms

How to Best Utilise Analytics in all its Forms

Analytics is one of the most indispensable tools any...

2016 APM Reference Guide: Application Performance Monitoring

2016 APM Reference Guide: Application Performance Monitoring

IT Briefcase Analyst Report
This product guide allows you to...

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

with Mike Martin, nfrastructure
In this interview, Mike Martin,...

Unleash the Power of Global Content

Unleash the Power of Global Content

globeYour business depends on pushing accurate and dynamic content...

Clicking Away Your Right to Privacy

Clicking Away Your Right to Privacy

Before using any standard Internet service provider for e-mail...

Social Enterprise Litmus Test: The Annual Report

June 13, 2012 No Comments

SOURCE:  InformationWeek

If the company claims to be a social business, look for evidence of real corporate transformation in the CEO’s letter to shareholders.

Have you noticed the length of any CEO’s letter to the shareholders in the obligatory annual report?

This is where they highlight their key strategies and market opportunities, minimize any downside impact on the business, and anticipate the business direction moving forward. Since many sound a lot alike, I’m convinced someone published a template years ago on what an exemplary one should look like and many organizations use the “find & replace” feature with a few cosmetic changes to publish their own.

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