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How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

6 Marketing Strategies for Your Small Business

6 Marketing Strategies for Your Small Business

One of the main problems facing small businesses is...

Inside the Play Business: The Influence of JavaScript in Android Applications

Inside the Play Business: The Influence of JavaScript in Android Applications

The mobile gaming industry is one of the most...

How Technology Continues to Change the Health Sector

How Technology Continues to Change the Health Sector

Thanks to the latest health care technologies, more people...

Sorting the CRM/Social CRM Concepts (and Jargon)

June 3, 2011 No Comments

There has emerged concepts – or what some have argued is jargon – surrounding CRM and Social CRM among them “CEM” i.e. customer experience management and “CIM” or customer interaction management.

To get some clarification TMCnet recently raised this issue with several leading firms. We asked: “Differentiate and discuss the differences between social CRM and CIM or “Social CIM”, between social CRM and CEM or “Social CEM” and between CEM and CIM? Which of the three is becoming most significant and why?”

Read more…

SOCIAL BUSINESS

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