Inside the Briefcase

The 5 Most Common Application Bottlenecks

The 5 Most Common Application Bottlenecks

Application bottlenecks can lead an otherwise functional computer or...

How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

Transformation on a Global Scale

Transformation on a Global Scale

Necessity may be the mother of invention, but it’s...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

6 Marketing Strategies for Your Small Business

6 Marketing Strategies for Your Small Business

One of the main problems facing small businesses is...

The New PR: Little Tweets From Big Cheeses

December 14, 2010 No Comments

From Google hits to Facebook friends and Twitter followers, influence is increasingly measured by Web stats. In the wild and often weird Web world, however, the tool that measures is also the tool that delivers — the ability to speak to millions of people at once. Even for budding social media mavens like Andy Rubin, with only two tweets to his moniker, reputation alone is enough to be heard.

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