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Infographic: The Three Pillars of Digital Identity: Trust, Consent, Knowledge

Infographic: The Three Pillars of Digital Identity: Trust, Consent, Knowledge

8,434 adults were surveyed to gauge consumer awareness of...

FICO Scales with Oracle Cloud

FICO Scales with Oracle Cloud

Doug Clare, Vice President at FICO, describes how Oracle...

Is Your Enterprise IT the Best It Can Be?

Is Your Enterprise IT the Best It Can Be?

Enterprise IT is a driver of the global economy....

The IoT Imperative for Consumer Industries

The IoT Imperative for Consumer Industries

This IDC white paper examines current and future...

How to align your visual brand guidelines and create consistently on-brand content

How to align your visual brand guidelines and create consistently on-brand content

In this ebook, we’ll explore the various themes leading...

Then Again…Maybe Buying A CRM Is Like Buying A Car

November 30, 2010 No Comments

Now I’m starting to reconsider the garden hose thing.  Maybe buying a new CRM system is NOT like buying a garden hose.  Thinking about it further, I’ve come to a new realization.

It’s like a buying a new car.  Because when you’re buying a new CRM system, just like when you’re buying a new car, it’s not about what you want…it’s about where you are in your life. 

Read more of Gene Marks’s blog post

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