Inside the Briefcase

How to Best Utilise Analytics in all its Forms

How to Best Utilise Analytics in all its Forms

Analytics is one of the most indispensable tools any...

2016 APM Reference Guide: Application Performance Monitoring

2016 APM Reference Guide: Application Performance Monitoring

IT Briefcase Analyst Report
This product guide allows you to...

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

IT Briefcase Exclusive Interview: Top IoT Trends and Predictions for Organizations in 2016

with Mike Martin, nfrastructure
In this interview, Mike Martin,...

Unleash the Power of Global Content

Unleash the Power of Global Content

globeYour business depends on pushing accurate and dynamic content...

Clicking Away Your Right to Privacy

Clicking Away Your Right to Privacy

Before using any standard Internet service provider for e-mail...

Then Again…Maybe Buying A CRM Is Like Buying A Car

November 30, 2010 No Comments

Now I’m starting to reconsider the garden hose thing.  Maybe buying a new CRM system is NOT like buying a garden hose.  Thinking about it further, I’ve come to a new realization.

It’s like a buying a new car.  Because when you’re buying a new CRM system, just like when you’re buying a new car, it’s not about what you want…it’s about where you are in your life. 

Read more of Gene Marks’s blog post

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