Inside the Briefcase

How to align your visual brand guidelines and create consistently on-brand content

How to align your visual brand guidelines and create consistently on-brand content

In this ebook, we’ll explore the various themes leading...

Your B2B Content Strategy in 2017: How To Think Like A Movie Studio + 6 Other Tactics

Your B2B Content Strategy in 2017: How To Think Like A Movie Studio + 6 Other Tactics

Jon Lombardo, Creative Lead, LinkedIn, reveals in this presentation...

2017 State of Technology Training

2017 State of Technology Training

Pluralsight recently completed an in-depth survey of 300 enterprises...

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

IT Briefcase Exclusive Interview: Keeping Your (Manufacturing) Head in the Clouds

with Srivats Ramaswami, 42Q
In this interview, Srivats Ramaswami,...

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

IT Briefcase Exclusive Interview: New Solutions Keeping Enterprise Business Ahead of the Game

with Sander Barens, Expereo
In this interview, Sander Barens...

What CRM lessons can we learn from Sony’s PSN crisis?

May 12, 2011 No Comments
It has been a nightmare three weeks for Sony. Not only has it had to contend with the financial implications of shutting down its PlayStation Network following a major security breach, but it has also had to face up to the reputational implications heralded by its much-criticised response to the hacker attack.
Sony has confirmed that up to 100 million online accounts could be impacted by the breach – with personal data from 24.6 million user accounts stolen in last month’s attack, and potentially data including credit card numbers also having been stolen from another 77 million PlayStation accounts.
Read more…
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