Inside the Briefcase

The 5 Most Common Application Bottlenecks

The 5 Most Common Application Bottlenecks

Application bottlenecks can lead an otherwise functional computer or...

How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

Transformation on a Global Scale

Transformation on a Global Scale

Necessity may be the mother of invention, but it’s...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

6 Marketing Strategies for Your Small Business

6 Marketing Strategies for Your Small Business

One of the main problems facing small businesses is...

White Paper: Big Data – Beyond the Hype

December 27, 2012 No Comments

“Big data” is a big buzz phrase in the IT and business world right now – and there are a dizzying array of opinions on just what these two simple words really mean.

Technology vendors in the legacy database or data warehouse spaces say “big data” simply refers to a traditional data warehousing scenario involving data volumes in either the single or multi-terabyte range. Others disagree: They say “big data” isn’t limited to traditional data warehouse situations, but includes real-time or operational data stores used as the primary data foundation for online applications that power key external or internal business systems.

This paper examines the growing prevalence of big data across nearly every industry; explains why being good at using and understanding big data is critical for firms that want to compete in their chosen market; and details how businesses can use DataStax Enterprise—a solution specifically designed to manage big data easily and effectively—to exploit the benefits derived from handling big data smartly.

Download White Paper Now

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