Inside the Briefcase

IT Briefcase Exclusive Interview: Getting the Most Out of Open Source While Managing License Compliance, Risk, and Security

IT Briefcase Exclusive Interview: Getting the Most Out of Open Source While Managing License Compliance, Risk, and Security

with Kendra Morton, Flexera
In this interview, Kendra Morton,...

Why DEM Matters More Than Ever in Financial Services

Why DEM Matters More Than Ever in Financial Services

Remember waiting in line at the bank? Banking customers...

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How to Transform Your Website into a Lead Generating Machine

Responsive customer service has become of special importance, as...

Ironclad SaaS Security for Cloud-Forward Enterprises

Ironclad SaaS Security for Cloud-Forward Enterprises

The 2015 Anthem data breach was the result of...

The Key Benefits of Using Social Media for Business

The Key Benefits of Using Social Media for Business

Worldwide, there are more than 2.6 billion social media...

Social Media Success Possible With Data Management Improvements?

July 5, 2011 No Comments

SOURCE:

Data management may have an important role to play for organisations hoping to make the most of social media.

According to Elemental Director Tim Gibbon, it is possible for companies to use the technology to improve various areas of its operations, including sales and customer service.

“It is about being observant and responding to customers within social environments and addressing any questions or enquiries that they may have in a timely and appropriate fashion,” he said.

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