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2019 Econsultancy Digital Trends Report

April 1, 2019 No Comments

90px Adobe Systems logo and wordmark 2019 Econsultancy Digital Trends Report

The Digital Trends 2019 survey closed with more than 12,500 responses worldwide!

The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe.

4 KEYPOINTS:
Key topics that you’ll read more about in this year’s report:

• Optimising customer experience and delivering personalized experiences in real time.
• Using data better for smarter audience segmentation and targeting.
• Be wary of walled gardens. Control and own the data, and always be compliant.
• Automation is the future. Understand the benefits, learn how to use it.

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Screen Shot 2019 04 01 at 11.51.43 AM 211x300 2019 Econsultancy Digital Trends Report

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