Inside the Briefcase

Briefcase Highlights


Things you need to know about Outsourcing Software Development

June 18, 2021 No Comments

Why work hard when you could work smart and achieve even better results. This is the case with outsourcing software development. There are numerous statistics on the internet indicating that outsourcing software development is a wise decision made by enterprises of various sizes, big and small. About 64% of the companies outsource their entire development, and a majority of them find it positive. Even big companies like Slack and WhatsApp also outsource their software developments at times.

5 Actionable Tips on How to Use Social Media to Increase Your Brand Awareness

June 17, 2021 No Comments

Research by Buffer suggested 85% of businesses present on social media primarily use it for brand awareness. Likewise, 80% of marketers rely on social networks as a brand awareness tool for their clients, per Social Sprout’s Social Index. Social media is an amazing tool for businesses to put the word out about their products or services, show the right content to the right people, and finally, transform a follower into a satisfied customer.

Why Software Vendors Still Audit Their Customers

June 14, 2021 No Comments

Software license compliance audits remain a key part of the strategy for many of the world’s large software vendors. It is a practice that causes conflict between software providers and their customers and has made it necessary for Software Asset Management to grow into a multi-billion-dollar industry. Whilst a handful of vendors are beginning to pull back from full-scale invasive audits, the vast majority continue with this unpopular and relationship damaging practice.

Instagram Marketing: What Brands Can Do to Grow

June 14, 2021 No Comments

Instagram is the fastest growing social media platform, and it’s not just for selfies anymore. Brands are using Instagram to reach new audiences with fun, engaging content that they would never have been able to capture on other platforms. Despite its rapid growth in popularity, there are still some brands who aren’t quite sure what kind of content works best for them, or why their engagement never seems to pick up.

8 Promising IT Professions In 2021

June 10, 2021 No Comments

By 2022, the World Economic Forum predicts that more than 75 million jobs could disappear. After one year, it will be more challenging to find a job for banking specialists, accountants, and other office employees whose duties can be automated. Today, any professions that are associated with computer technology are gaining more and more importance. It is already possible to see how information technologies rule the world and only continue to increase their influence on our existence.

8 Tips For Starting A Career in IT

June 10, 2021 No Comments

There’s no exciting time to join the IT industry than today. Many businesses have transitioned online, and there’s increasing demand for IT-related jobs across all sectors. According to recent US employment statistics, computer and information technology jobs are estimated to grow 11% faster than other occupations. In addition, recent trends such as big data, cloud computing, and cybersecurity will generate about 531,200 jobs from 2019 until 2029.

4 Technology-Based Trends in Education That Are Here to Stay

June 8, 2021 No Comments

Edtech is a growing market with new products and services emerging every day. Some technological advances are so deeply rooted in the educational ecosystem that we can hardly imagine our life without them. This includes presentation programs, paperless textbooks, open educational resources, and online communication tools, to name a few.

9 Pieces of Technology That Will Change Small Business

May 26, 2021 No Comments

Technology is changing business forever. There’s no way to avoid it. So, if you’re a small business owner, you need to jump on the bandwagon now. The more tech-savvy you get, the better chance you have of surviving the technological revolution. Here are nine technologies that will change small businesses.

How to Choose a Business Phone System

May 25, 2021 No Comments

Telecommunication sits at the heart of every business. Whether you are streaming data over the internet or receiving phone calls through a PBX system, the support of a capable and robust telecom system is essential to the growth of any business. That is why the tasks of choosing and installing a suitable business phone system are crucial. You have to find a system that isn’t only reliable, but also cost-efficient and produces good ROI. There are several things you need to know when it comes to choosing a business phone system.

Top 5 Enterprise Technology Trends in 2021

May 25, 2021 No Comments

COVID-19 shook the world in a swift blow. People realized how it might take only a tiny virus to change everything in the blink of an eye. Business models collapsed within weeks after this virus spread across the globe. The one thing that the year 2020 taught all of us is to be prepared for unforeseen events. While some of the industries thrived, small enterprises jiggled badly last year as many of the merchants didn’t take technology seriously. To get back up in the market, they must rely on enterprise technology trends that are going to revolutionize the economic world.

8 Safety Tips When Using Pop-Ups On Your Website

May 19, 2021 No Comments

Pop-ups are usually described as ‘annoying,’ but for marketers, pop-ups are anything but that. As tools for advertising, pop-ups work—no two ways about it. Good pop-ups have a conversion rate of more than 9%, a figure which no marketing team can afford to ignore. Unfortunately, most people hate pop-ups, especially mobile users. Pop-up blockers have become popular as a result.

Identifying waste and reducing costs in Microsoft 365

May 13, 2021 No Comments

At a time when there’s more pressure than ever on businesses in almost every sector, Microsoft 365 has allowed teams to stay productive while adapting to their new environments, collaborating efficiently with different departments, accessing documents from multiple devices and locations, as well as holding meetings and maintaining strong communications.

How ERP Can Help Improve Your Company’s Performance

May 13, 2021 No Comments

The business world is constantly moving, and companies must keep up if they don’t want to get left behind. Of course, there is the small problem of choosing from all the latest new releases to ensure the tech you pick is suitable for your organization. The good news is that enterprise resource planning (ERP) is a sophisticated software tool capable of overcoming this issue. Although ERPs have generally been tailored towards large companies in the past, there are now certain cloud-based alternatives available which allow for greater flexibility.

Top 5 Analog Hobbies that People in the Tech Industry can Use to Escape

May 5, 2021 No Comments

Working in the tech industry can be exhausting. Staring at screens all day is draining, and after a long day of work, the last thing you want to do is look at more screens. So more and more often, people in digital industries are finding an escape from computers in things they can touch and feel. Let’s look at 5 hobbies that will get you to shut off your laptop and think beyond 1s and 0s.

Complete Guide to Core Web Vitals

May 4, 2021 No Comments

With Google’s Page Experience update coming out in May 2021, many online businesses have been anxiously waiting while working on improving their Core Web Vitals. But, what exactly are these Core Web Vitals. In this article, we will be providing you a complete guide to understanding them and how they can boost your rankings.

Ways to Help Older Employees Keep Up With Technological Advances

May 3, 2021 No Comments

It’s always a challenge for businesses to keep up with technology. Before, it was optional. These days, though, everyone needs to keep up. Failure to do so might have terrible consequences. For instance, if the company didn’t secure the online data, it could lead to a security breach. Using technology also means that the process will be more efficient. While it might seem easy to bring everyone on the same page, it can be challenging if there are older employees.

Will AI Writing Replace Professional Content Writers?

April 27, 2021 No Comments

Every day, the world evolves technologically. From high-speed internet to electric cars, humans always find new ways to make things easier for themselves. That’s why we have automatic vacuum cleaners, automatic recycling machines, and even virtual assistants. But can AI fully replace humans in every field? Was Sarah Connor’s fear of the terminator right all along?

The Secrets To Creating Impressive Corporate Video Presentations

April 27, 2021 No Comments

Making an impressive corporate video may be difficult if you’re not an expert. Fortunately, you can hire companies like Vmation corporate video production professionals for your video needs. But if you’re working on a tight budget, you can make your own video if you equip yourself with a few tips. This article highlights the secrets of creating impressive corporate video presentations.

How To Choose the Right Internet Service Provider For Your Business

April 27, 2021 No Comments

It’s difficult to picture today’s world without the internet. It not only allows us to interact with friends and loved ones, but it is also critical to companies all around the world. Whether it’s an IP phone system or an online service, your employees and clients rely on your internet access.

How Technology Is Improving Our Education System

April 27, 2021 No Comments

With technological advancements impacting every aspect of our lives, it is time to implement them in our schools. Let us look at the advantages of tech in education: By introducing technological devices in our education system, it is now possible to use digital simulation as part of the teaching process. This is very beneficial to students as the simulations aid them in better understanding what is being taught.

How Technology Can Help You Manage Projects Effectively

April 23, 2021 No Comments

If you’re reluctant to integrate technology in your project management endeavors, we have bad news for you — you’re going to be swept away by your tech-savvy and far more efficient competition. But that doesn’t have to be the case because we’re going to discuss some ways you can use technology to take your project management to the next level.

How To Incorporate FinTech Into Your Everyday Business Processes

April 23, 2021 No Comments

inancial technology has evolved, especially when it comes to improving and automating financial delivery services. As a FinTech manager, you are adept with this technology, helping consumers, business owners, and companies manage financial operations and processes using software and algorithms on mobile devices and computers.

8 Tips For Creating A Paperless Office

April 23, 2021 No Comments

Going paperless is a good way to minimize your company’s footprint on the environment, boost transparency in your daily operations, and get more storage space from your file cabinets. If you want to create a paperless office, tools including electronic invoicing platforms and document management software are widely available.

How Analytics Can Help You Grow Your Amazon Business

April 21, 2021 No Comments

Amazon is a great tool that helps businesses, both small and large, to grow. By listing products on Amazon, businesses get access to the millions of users that are already on the platform, and they are more likely to be trusted by those users, which means they are more likely to make a sale. Conversion rates on Amazon are much higher than on other platforms.

10 WordPress Hacks for Beginner Developers

April 15, 2021 No Comments

Since the world was hit by the pandemic, the majority of businesses has gone online. Because of it, the need for skilled website developers has soared. For many people, including students, this trend is nothing but a great chance to earn some cash and advance their computer skills.

The New Normal: How the Cloud and COVID-19 Have Impacted B2B Sales

April 14, 2021 No Comments

In this interview, Mert Yentur, CEO of Pitcher discusses the changes that SaaS models and COVID have had on sales enablement technology, including which features are most likely to become permanent.

Seven IT Tricks That Everyone Should Know When Working From Home

April 14, 2021 No Comments

COVID-19 has changed the way we all live our lives, and many of those changes might stick around for good. For example, a large percentage of Americans believe returning to the workplace should be optional. A whopping 79 percent of people in Missouri agree, while even 68 percent of people in New York agree workers should be able to continue from home even after it’s safe to return to the office.

Why and When To Update Your Business Tech

April 9, 2021 No Comments

Anticipating necessary tech updates or upgrades sounds a little frightening, especially when examining yearly and quarterly budgets. You may be asking: Is an upgrade essential right now? The answer depends on the current state of your technology and your business. You shouldn’t overhaul your whole system or machinery for the sake of change alone. There are legitimate reasons for extensive updates, and those are what to consider.

6 Good Reasons Why Businesses Need AI To Succeed

March 29, 2021 No Comments

With AI, our lives have improved in so many ways that we can barely comprehend its impact on our jobs. While the concept of artificial intelligence may sound like it only has to do with data, the truth is that you can benefit from its features to gain powerful insight, improve performance, and secure your business data from malware and threats. Here we share with you six good reasons why businesses need AI to succeed in the current market.

4 Tech Initiatives That Help Fight Against COVID-19

March 23, 2021 No Comments

Whether in medicine or business, the COVID-19 pandemic has done away with the old world. The harsh reality is that it revealed a lot that’s wrong with how the world has done many things up to this point. It forced everyone to go back to the drawing board and take a hard look in the mirror.