Forrester Research Report: Drive Business Growth With Great Customer Experience, 2017

Many customer experience (CX) pros find it hard to show the connection between improving CX and making a business impact. That’s why Forrester built models that demonstrate how CX improvements drive growth by increasing customer loyalty. This report shows the growth potential from improving CX for 17 of the industries Forrester covers in its Customer Experience Index (CX Index™). CX pros can use this data to make the case for investing in customer experience.
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