Inside the Briefcase

Briefcase Highlights


Your First Custom App: Getting Started

September 27, 2016 No Comments

Every day, organizations and individuals are experiencing the power of custom apps to improve productivity, increase efficiency and achieve desired outcomes. For those uninitiated, getting your first custom app off the ground can be intimidating. However, there are a few concrete steps that you can take to move your idea from imagination to implementation. These steps and core concepts have been distilled from the best practices of many people – and teams – who have planned their own custom apps and are using them to their advantage. By following these steps, you’ll be harnessing the power of custom apps in no time.

ebook: How to Build Great Customer Journeys

September 20, 2016 No Comments

Every interaction with your company informs the quality of that journey. Do you want great customers?

How Companies Can Ensure Stronger Mobile Security

September 15, 2016 No Comments

The modern business environment has upended some long-standing traditions. Many employees are now expected to work not just at the office from their desktops, but from home as well, on devices like smartphones, laptops, and tablets. The BYOD phenomenon has transformed industries across the country, as employees are now always in reach. As a result, the traditional 9-to-5 work day is quickly becoming blurred.

PaaS Adoption Inevitable for Most Applications

September 14, 2016 No Comments

I am increasingly convinced that the eventual adoption of Platform as a Service (PaaS) offerings is inevitable for most applications even if the number of applications built on top of PaaS offerings is relatively low today. What do I mean by PaaS? Services that sit above the more traditional Infrastructure as a Service (IaaS) that most people today equate with cloud computing.

Want to Accelerate Your Customer Journey?

August 31, 2016 No Comments

The customer experience commercial bankers deliver at the point of customer on-boarding may be the single most important experience their customers may have.

On Storage: A Conversation with IBM Experts

August 30, 2016 No Comments

Big data, analytics, and especially mobile are disrupting the marketplace, and your customers need to understand the implications and opportunities inherent in the new marketplace. This webcast outlines ways to become a trusted source of knowledge and information on storage options for your customers.

IBM FlashSystem V9000 and VMware Best Practices Guide

August 30, 2016 No Comments

This IBM® RedpaperTM publication describes best practices for deploying IBM FlashSystemTM V9000 enterprise storage system in a VMware vSphere environment. It includes guidelines and examples of the latest FlashSystem V9000 hardware and software, integrated with VMware version 6, to demonstrate the business benefits these solutions.

IDC Report: Achieving Flash Storage Nirvana

August 10, 2016 No Comments

This IDC Flash discusses Nimble Storage’s introduction of an all-flash array (AFA), the AF-Series, as an addition to the company’s already very successful CS-Series line of hybrid-flash arrays (HFAs), on February 23, 2016. This Flash discusses Nimble’s entry into the AFA space and updates IDC’s view of the company’s competitive position in the overall enterprise storage market, based on this announcement.

Whitepaper: Can Machine Learning Prevent Application Downtime?

August 10, 2016 No Comments

Business users expect immediate access to data, all the time and without interruption. But reality does not always meet expectations. IT leaders must constantly perform intricate forensic work to unravel the maze of issues that impact data delivery to applications. This performance gap between the data and the application creates a bottleneck that impacts productivity and ultimately damages a business’ ability to operate effectively. We term this the “app-data gap.”

eBook: Overcoming the Obstacles to the All Flash Data Center

August 10, 2016 No Comments

Achieving the all flash data center is like climbing a mountain: it takes planning, organization and hard work— but it doesn’t have to be painful. If you’re ready to set out for the summit, keep reading.

InfoSight Report: Can Machine Learning Prevent Application Downtime

August 10, 2016 No Comments

Nimble Labs report outlining the top causes of the app-data gap.

Mind the Gap Study – Oxford Economics

August 10, 2016 No Comments

“Mind the Gap” study reveals the impact of application performance delays on company performance and financial results.

What Makes a Great Business App?

August 9, 2016 No Comments

If your apps are not easy, they will take too long to build…never be adopted…never be up-to-date…And they will never reach their potential.

Three Key Ways Big Data and HPC are Joining Forces

August 1, 2016 No Comments

Big data is becoming much more than just widespread distribution of cheap storage and cheap computation on commodity hardware. Big data analytics may soon become the new “killer app” for high performance computing (HPC).

Getty Images – Building a foundation for strategic compensation planning

August 1, 2016 No Comments

To protect its position of strength in the industry, Getty Images knew it had to get more strategic to overcome the cost-consciousness of certain companies and move into bigger and more profitable opportunities.

Conversations on incentive compensation

August 1, 2016 No Comments

Read this white paper to find out how to bridge the gap and resolve the conflicts between finance and sales.


August 1, 2016 No Comments

Managing B2B sales professionals grows more complex every year. The influx of mobility, social media, and analytics in recent years provide both challenges and opportunities in nurturing an ever-changing workforce increasingly comprised of Millennials.

ebook: Sales Performance Management (SPM) for Dummies

August 1, 2016 No Comments

This book can help you understand the importance of SPM, key components of an SPM system, and the guidelines to evaluate the best SPM solution that fits your organization’s needs.

APIs for Dummies

July 28, 2016 No Comments

Do you wear an Apple Watch or a FitBit? Have you ever used a Twitter? APIs are the foundation on which the digital economy is built. Download this ebook to learn about APIs and how they can help your business.

IT Briefcase Exclusive Interview: The Rise of Machine Learning Analytics

July 28, 2016 No Comments

with Jerry Melnick, SIOSIn this interview, SIOS Technology President and CEO Jerry Melnick speaks with IT Briefcase about optimizing infrastructure operations and application performance in complex VMware environments. Read More >>>

3 Productivity Killers That Wreak Havoc On Your Workflow

July 28, 2016 No Comments

Automation, cloud technology, and mobile business solutions are the latest tech tools in the corporate arsenal for streamlining operations, improving efficiency, and holding the line on skyrocketing costs. The proliferation of content management systems (CMS), customer relationship management (CRM), marketing automation, and integrated applications reflect the widespread belief that companies who embrace innovative business tools will gain a competitive advantage in the marketplace.

The 5 Key Storage Drivers for SaaS Success

July 13, 2016 No Comments

SaaS – known by its full name, “software as a service” is one of the three principal branches of cloud computing alongside IaaS (infrastructure as a service) and PaaS (platform as a service). Shortly put, it’s a form of software distribution that brings to the table a third-party willing to host the particular service. This is a good way out for certain entities, particularly companies, that would otherwise need to install the applications in their own data centers and invest in the management of the required hardware to run it.

5 Mobile Development Pitfalls – and How to Avoid Them

July 6, 2016 No Comments

The mobile web is going through an exciting growth phase as consumers and businesses shift their interests toward the “second screen.” Even the media is taking notice of the trend: Forbes declared 2015 the “Year of the Mobile Web.” If your business is not yet treating mobile web and app development as a priority, now is the time to start. But do not get swept away by the excitement: Your business should not build an app just for the sake of having one.

Taking a Data First Approach to Real Time Applications

June 30, 2016 No Comments

Leading companies that are getting the most out of their data are not focusing on queries and data lakes, they are actively integrating analytics into their operations. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency and rely on a variety of data sources. In fact, real time is at the foundation of many transformational applications.

Recruiting Software: A Game Changer for Small Business

June 28, 2016 No Comments

Finding top talent has become something of a surgical process in the modern tech era. Fortunately, recruitment tools have come of age. With numerous helpful features and putting an organized spin on recruitment efforts, the benefits of operating with recruitment software far outweighs flying blind as an employer. To help you better appreciate why recruitment software is right for your small business hiring needs, here are a few points to consider.

Four Ways to Boost IT Performance with Application-Aware Network Performance Monitoring

June 28, 2016 No Comments

In an era of unified IT, you can no longer afford to take a silo-based approach to monitoring and troubleshooting IT problems. It’s time for network engineers, server admins and application engineers to expand beyond their particular domains and department-specific tools. It’s time to embrace a new, integrated approach to network and application monitoring that lets you view your entire IT infrastructure from a single console and resolve issues before they affect end users. It’s time for applications-aware network performance monitoring (AANPM).

EMV Myths Debunked for the Retail Industry

June 15, 2016 No Comments

On October 1, 2015, a liability shift occurred as it relates to responsibility for paying for chargebacks for counterfeit cards used at a retail store. Between the retail stores, the bank that issued the credit card, and the payment processor, whoever is prepared the least to accept EMV payment cards will now be responsible to pay for the chargebacks. With this still being a relatively new practice it can still be confusing for some users. The folks at Counterpoint POS have put together an infographic below, debunking common myths regarding EMV credit card processing.

Harnessing the Power of Agile: Why Your Organization Needs a Modern Requirements Tool

June 13, 2016 No Comments

The technology to support Agile requirements has undergone significant transformation in the past few years. Yet many organizations aren’t aware of all of the capabilities that best of breed Agile requirements tools possess. That includes visualization, collaboration, reuse and management analytics.

How to Setup your Own Taxi App?

May 26, 2016 No Comments

Taxi apps are quite the rage these days. In developing economies like India, taxi apps are more popular, just as Uber is quite popular in USA. The convenience and safety that taxi apps have to offer makes it the trending favorite for many. And with there being more middle class individuals than ever before, it makes perfect sense to create your own taxi dispatch software.

Why SAP Hybris is a Competitive Advantage for Small and Mid-Sized Businesses

May 24, 2016 No Comments

In this new omnichannel world, simply offering a standalone ecommerce channel isn’t enough. Companies need a platform that unites their channels and supports a more uid model of customer engagement.



American Customer Festival 2016 New York

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