Inside the Briefcase

Briefcase Highlights


Growth of identity and access management explained

August 31, 2015 No Comments

The identity and access management (IAM) industry is currently one the fastest growing IT sectors with more than a 500 percent growth expected by the start of the next decade. This market expansion will likely remain steady as companies of all sizes, from small startups to large enterprise entities, are seeing and experiencing the benefits of these solutions. The (obvious) return on investment is evident, they are finding, and those from all industries including healthcare, education, the financial sector, government agencies, manufacturing and others, to name a few.

IT Briefcase Exclusive Interview: The Value of a Two-tier Application Strategy

August 31, 2015 No Comments

with Rahul Asthana, KenandyIn this interview, Rahul Asthana, Senior Director of Product Marketing at Kenandy, speaks with IT Briefcase about why some enterprises pursue a two-tier application strategy and how they transition fully to new systems. Read More >>>

Why Customer Centric Web Design is So Important

August 24, 2015 No Comments

When it comes to website design, a lot of people get too caught up in how their websites will look rather than how they will function. While aesthetics are certainly important, of course, you do need to focus a lot of your attention on creating a customer centric website that will work towards keeping visitors on your page for more than a few seconds. In this way, you can encourage them to learn more about your business and make more purchases. After all, the purpose of your website is to promote your company and increase conversions.

How To Use Social Media To Leverage Your Content Marketing Output

August 24, 2015 No Comments

Content marketing has been the buzz phrase many marketers have been using for the past few years. Many brands and businesses are now fully on board with producing content – to mixed results. However, those that have succeeded with content marketing all have one thing in common. Each of them has leveraged their content with social media. The question for today is – how, exactly, do they do this?

IT Briefcase Exclusive Interview: The Customer Experience Gap – A Q&A with IBM’s Hannah Egan

August 21, 2015 No Comments

with Hannah Egan, IBM CommerceIn this interview, we posed several questions to Hannah Egan, Product Strategy Specialist, IBM Commerce and she helped us understand the changing customer experience landscape and offered some useful tips. Read More >>>

The Top Business Conferences Still to Occur in 2015

August 18, 2015 No Comments

Business conferences happen all over the world and throughout the year every year. And even though 2015 is almost over, there is still plenty of time to check out a business conference or two that will give you access to the best speakers and the most inspirational business leaders. Learn something new, gain valuable tips on how to make your company stronger and bigger, and network with other business professionals who can help you become better.

The Numbers are In: IoT is Helping us Reimage the Way we do Business

August 18, 2015 No Comments

Once simply conceptual, the Internet of Things has finally made its way from the IT department to the Boardroom – and it is having a major impact on the bottom-line. From R&D to marketing and customer service, the possibilities for modern business to successfully integrate IoT are endless. And decision makers are finally seeing that by investing time and money into these programs, their business is gaining a competitive advantage.

Top 5 Software Solutions for Improved Business Performance

August 11, 2015 No Comments

Just like any other tool, ensuring your business has the right software to meet its needs can make the difference between accomplishing what you want — or watching tasks linger undone on your to-do lists. For a long time it was a sad fact that most of the top software companies focused on big enterprises, instead of small businesses. This meant most of their solutions were unaffordable or full of features smaller firms didn’t need, or both.

Can Great Design Really Impact Global Commerce?

August 6, 2015 No Comments

It is impossible to ignore the incredible impact that great design and user experience can have on business. According to a 2013 study, design-led companies have outperformed the S&P 500 by an immense 228% over the past 10 years. The impact of design on business software is most visible in customer-facing applications and those used to manage internal tasks such as HR or sales force automation. But as businesses build and become more connected, the design of cloud-based business networks is gaining a new level of importance.

Service Integration and Management (SIAM): The Next Frontier in ITSM

August 6, 2015 No Comments

IT continues to commoditize. How is this trend forging transformation in the world of IT service management? Consumer behavior is driving IT to the cloud, and outsourcing is moving from the enterprise to the mid-market. We believe that this will result in IT organizations integrating their service management applications with those of their customers, but this is easier said than done.

Bring the Nook Home with Reading Apps for iPad

August 4, 2015 No Comments

It is no secret that the nook is now the preferred eReader, even surpassing the Kindle Fire in sales. The problem, however, is that the iPad is still the most popular tablet out there. Once users purchase an iPad they find very little use for their Android-powered Nook, regardless of how great it might be. After all, who wants to carry TWO tablets around? Not many people would answer yes, and for a time, it looked as if Apple might begin to dominate the e-book market.

Celebrating Sysadminos – The Greek God of IT!

July 31, 2015 No Comments

It’s the 16th annual System Administrator Appreciation Day — SysAdmin Day for short. Ted Kekatos founded SysAdmin Day in the year 2000 to show appreciation for all the good work sysadmins put in throughout the year to keep our IT up and running.

IT Briefcase Exclusive Interview: BYOD Planning with an Eye for the Future

July 30, 2015 No Comments

with Israel Lifshitz, NuboIf you’ve been tracking the evolution of our BYOD work culture, you’ll know that most enterprises are at some stage of getting a grip on a myriad of issues, including employee adoption, compliance, Shadow IT and user privacy just to name a few. Read More >>>

The Internet of Things: Challenges and Opportunities Across Industries

July 28, 2015 No Comments

with Sam Ganga, DMIZK Research reports that the Internet of Things (IoT) will have 50 billion endpoints by 2010 and will create 2.5 trillion new revenue streams in the next 10 years. That represents a huge opportunity for organizations large and small across all industries. Read More >>>

Capturing Packets Faster in the 100Gbps World

July 27, 2015 No Comments

by Daniel Joseph Barry, NapatechThe number of network end points is growing into the billions as the Internet of Things (IoT) expands its presence, spurred on inexpensive sensors, the rapid adoption of mobile devices and innovative minds. This presents engineers and administrators with the challenge of managing and protecting the network in real time. Read More >>>

Requirements Customers Have For Mobile Payments

July 22, 2015 No Comments

by Kristen Gramigna, BluePayMobile payments can equip small businesses to accept payment by credit or debit card, using the mobile device that small-business owners likely have within reach most of the time. While mobile payment technology can benefit both customer and business owner, some customers remain hesitant about them. Read More >>>

4 Steps to Achieve Strong ERP Governance & Get the Most Out of Your Investment

July 21, 2015 No Comments

Enterprise resource planning (ERP) programs are much more than the software brand that runs them — they can serve as the foundation for business success. However, the majority of companies that operate ERP systems today (no matter the platform) struggle to get the most out of their ERP investment, primarily due to issues with governance.

Analyst Report: 3Q 2015 Corporate IT Spending Trends

July 15, 2015 No Comments

451 Research’s latest ChangeWave corporate IT spending survey shows a very slight uptick in overall U.S. business IT spending going forward. A total of 1,544 respondents involved with IT spending in their organization participated in the May survey, which also focused on business demand for smartphones and PCs. ChangeWave Research is a service of 451 Research.

Empowering the Empowered Customer

July 14, 2015 No Comments

We are living in the age of the empowered customer. Most likely you’ve heard this before but an inordinate number of these discussions have focused on how these “new age” consumers are impacting retailers. While true, this narrow view fails to recognize the larger impact these consumers are having in other industries such as, you guessed it, insurance.

How to Drive Organizational Change with Learning Programs

July 2, 2015 No Comments

Here’s the problem—your organization needs to change. Even the most successful companies realize that “what got you here won’t get you where you want to be.” The challenge for most organizations today is one of transformation. They need new tools, new language, and new frameworks. And it all needs to happen fast.

IT Briefcase Exclusive Interview with Learning@Cisco: New Training Needed to Manage the Internet of Everything

July 2, 2015 No Comments

with Tejas Vashi, Learning@CiscoThe Internet of Everything (IoE) is bringing together people, process, data and things to make networked connections more relevant and valuable than ever before. Understandably, this is accelerating the pace of digital transformation. Read More >>>

What is DevOps, Why it’s the Future, and How to Get it Going With Your Team

June 30, 2015 No Comments

DevOps (Development + Operations) is defined by Wikipedia as a software method that emphasizes communication, collaboration, integration, automation, and measurement of cooperation between software developers and other IT professionals. In spirit, it is a new movement that seeks to integrate all parts of the software development cycle with actual operations, so they run as a team rather than dis-jointed or individual silos that don’t communicate well with each other.

Ensuring User Satisfaction and Performance while Moving Away from IT Infrastructure Siloes

June 25, 2015 No Comments

User experience is top of mind these days as companies both large and small are looking to provide the best user experience – regardless of where the user is located or what type of device is being used. At the same time, many organizations are still managing their IT infrastructure silo by silo. They are finding that having a goal of providing outstanding user experience is difficult to deliver when each component in the IT infrastructure is managed as a discrete silo.

4 Tips for Creating Brand Advocates Out of Father’s Day Shoppers This Year

June 18, 2015 No Comments

Johann Wrede, SAPA recent Customer Experience Index report from Forrester shows companies that outperform competitors in customer experience are more likely to turn customers into repeat customers, and repeat customers into loyal and engaged brand ambassadors. Simply stated? “Customer service is king” is no longer just a marketing tagline, but a mantra that governs how organizations will continue to survive. Read More >>>

5 Steps to Turn Relationships Into Powerful Endorsements

June 17, 2015 No Comments

Customer endorsements are proven to be an extremely powerful sales tactic. Nielson’s 2013 Trust in Advertising study found that 84 percent of consumers prefer and trust word-of-mouth recommendations from people they know over and above any other form of advertising, including branded website ads.

Improving Collaboration and Agility in the Digital Workplace

June 15, 2015 No Comments

It’s more critical than ever before to prepare your workplace for changing work styles and workforce dynamics. Workforces are expected to be more collaborative and agile.

Power to the People: The Benefits of Joining Online IT Pro Communities

June 10, 2015 No Comments

Whether seeking solutions to pressing problems, networking with like-minded professionals or researching products, professionals across nearly all industries benefit from participating in communities every day. For IT professionals specifically, online communities can be a goldmine of resources to help keep up with the constantly changing enterprise technology landscape.

Innovate Your Workspace

June 9, 2015 No Comments

“When someone comes to your office to learn your vision of the future, it’s crucial they feel like they’ve walked into the future, not the past.”

Streamlining the Compliance Process with Automated Monitoring

June 5, 2015 No Comments

So far this year, three large health insurers have disclosed data breaches that affected millions of customers. Social Security numbers, addresses, birthdays, even information about medical conditions, have been stolen for sale to the highest black market bidder. And while the cyber criminals are making money hand over fist, breached companies are losing it.

Doing Versus Planning: The New Way to Build Enterprise Apps

June 4, 2015 No Comments

Aygun Suleymanova, Progress SoftwareWhether a developer is building mobile apps for a small- to medium-sized organization or a multinational enterprise, the apps themselves have to be enterprise-ready. Read More >>>


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