Inside the Briefcase

The 5 Most Common Application Bottlenecks

The 5 Most Common Application Bottlenecks

Application bottlenecks can lead an otherwise functional computer or...

How Machine Learning Helps Improve the Security Industry

How Machine Learning Helps Improve the Security Industry

We’ve been moving more and more towards computerized processes...

Transformation on a Global Scale

Transformation on a Global Scale

Necessity may be the mother of invention, but it’s...

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

IT Briefcase Exclusive Interview: As Container Adoption Swells, So Do Security Concerns

Fei Huang, NeuVector
In this Fresh Ink interview segment,...

6 Marketing Strategies for Your Small Business

6 Marketing Strategies for Your Small Business

One of the main problems facing small businesses is...

Big Data and Rise of Predictive Enterprise Solutions

February 11, 2012 No Comments

SOURCE: SmartData Collective

Given the three Vs of Big Data, namely Volume, Variety and Velocity (read this for more), challenge before large and medium sized companies is how to unlock the potential of Big Data and productively leverage its value in running the business.

In “traditional” Data Analytics or Business Intelligence, focus is more on analysis and reporting of “historic” or past data stored in the database. Take for example how most organizations use data from their CRM or ERP applications. Almost all the reports that are generated pertain to past or “historic” information. Running a business based on “historic” or past data is like driving a car looking in the rear view mirror and is not going to work.

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DATA and ANALYTICS , Featured Articles, SOCIAL BUSINESS

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