Gartner’s Magic Quadrant for Social CRM and the Social Enterprise

SOURCE:  Forbes

The best CRM systems change a company and its relationships for the better.  Implemented well, CRM systems can take a business into entirely new markets while solidifying leadership in existing ones.

Add in the easy-to-use nature of social networks, and the potential value of CRM accelerates even faster. The Social Enterprise as defined by Salesforce.com, heavily promoted at their DreamForce event last month in San Francisco, capitalizes on these factors which are critical for any CRM system to succeed.

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