Reasons Why You Should Consider a Career in e-CommerceMarch 7, 2017 No Comments
Featured article by Calvin Paige, Independent Technology Author
The e-Commerce business is piping hot at the moment and everybody wants in: investors, retailers, and of course, job seekers. The e-Commerce sector also has tons of great job opportunities that shouldn’t be overlooked. Here are a few reasons why everybody with an AACSB online MBA should consider a career in e-Commerce.
Experts estimate the value of the e-Commerce industry to be more than $1 trillion and it is predicted that it will grow at a constant rate of 17% for the next few years. Clearly, e-Commerce is now not only one of the biggest business sectors currently, but also one of the fastest growing. Behind this rapid growth are emerging markets such as China, Russia, Brazil and India.
Take China’s online market, for instance – it trades in goods worth more than $1 billion every day. Another factor behind the growth of online selling is the wide adoption of the mobile phone. Mobile e-Commerce accounts for 20% of the market share. And with the increasing adoption of the smartphone, this share is set to rise.
Looking at the facts, it’s obvious that careers in e-Commerce are growing as fast as the industry itself. For this reason, many people are rushing to study online MBA programs, so that they can use them to land e-Commerce jobs.
Working in e-Commerce exposes you to all aspects of a business. Such aspects include: marketing, setting prices, supply chain management, customer support, and customer acquisition among others. In other industries, these responsibilities are the preserve of managers. And even they are lucky if they handle most of the aspects listed.
So, working in e-Commerce is a good way to learn managerial skills that you can use later in other fields of business. The experience also looks good on your resume, which makes it easier for you to advance in your career.
The beauty of e-Commerce is the instant feedback you receive from customers. Compared to traditional forms of selling, this feedback is a great advantage. You learn from it, and then quickly come up with a different business strategy. The next step is to apply the new strategy, and just as fast. And soon enough, you get actionable results.
This ability to test new business ideas and get results in real-time is unique to e-Commerce. Nowhere else can you learn marketing strategies this fast.
Customer feedback does more than teach you how to market products better. It also gives you an insight into the customer’s mind, and what he or she wants. You get a “feel” for the customer that forces you to become more consumer-oriented. As a result, you draw the connection between who a customer is and how he or she shops. In short, this “feel” makes you a better marketer.
Many reasons exist why you should consider a career in e-Commerce. For one, it is a big and fast growing sector, so it has plenty of jobs available. Next, you learn managerial skills when you work in this field. This sector also imparts crucial marketing skills to you. Finally, e-Commerce is customer-oriented, which makes you a better marketer.